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  • Helping Babies Breathe

    Dentsu Mitchell

    The Federal Government Department of Health needed to find a smarter way to communicate with pregnant smokers in order to foster behavioural change.

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  • Columbus foster a safer summer with global first

    Columbus, Dentsu Mitchell, Amnet

    In 2015, the Country Fire Authority (CFA) of Australia tasked Dentsu Mitchell and Columbus with the challenge of ensuring Victorians and travellers were fully prepared for the risks associated with bushfires and grassfires.

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  • Cadbury Picnic and Tinder: An unexpected new relationship


    After five long years of radio silence, Cadbury Picnic had slipped off the radar and out of the consideration set of younger chocolate bar consumers. It had been too long between drinks, and millennials had well and truly dropped our name off the door list.

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  • UMOOD – a neurological shopping experience at UNIQLO


    How could we raise brand awareness while reinforcing UNIQLO as a global fashion innovator?

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  • Pretty Shady fighting skin cancer one summer at a time

    Soap Creative

    Australia has the highest rate of skin cancer in the world. Skin cancer is also the most common cancer affecting young Australians. But even though young Australians are aware of the danger, their behaviour in the sun remains unsafe.

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  • Launch'n Qantas Assure with Christopher Walken

    WiTH Collective

    Qantas Assure is a world-first that combines wearable tech with health insurance to reward Australians with Qantas Frequent Flyer points for being active, and staying healthy every day. In January 2016, we had the pleasure of helping Qantas Frequent Flyer launch it. 

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  • Patties promotes birthday with programmatic


    Patties Foods, one of Australia’s best-known food manufacturing brands, was planning a $50k in 50 Days promotion for its customers to celebrate its 50th birthday. To maximise the return on this investment, Patties needed an advertising campaign that reached its target audience effectively, and at a time and a place where it could have maximum influence. 

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  • Virtual reality keeping Brisbane cool in winter


    Over the past 5 years Brisbane has been quietly maturing into a world-class metropolis, yet it is often overlooked by Sydneysiders and Melburnians on the hunt for a short winter getaway.

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