dentsu aegis network

AUSTRALIA & NEW ZEALAND

Dentsu Mitchell

Dentsu Mitchell is the culmination of 40 years of Australian heritage and experience, combined with the global connectivity and resource of Japanese media giant Dentsu. The result is an agency with a truly unique offering and uncompromising drive to deliver highly strategic and effective media solutions. We pride ourselves in our relentless pursuit to understand and connect with Australian consumers in a meaningful way, whilst executing innovative excellence at every stage of the process. We thrive on the opportunity to challenge industry assumptions and yield outcomes that result in long-lasting client relationships.

Girls Make Your Move

Girls Make Your Move

Girls Make Your Move is a campaign to encourage and support young Australian women to be more active, particularly the 618,000 Australian women aged 15 to 18 years.  

Aiming to reframe physical activity from an isolating act to one of the collective, the creative campaign showcased the benefits of physical activity and most importantly, that it can be fun.

Dentsu Mitchell drove an extensive media campaign to get women across the country off the couch and physically active. 

By exploring the behaviours and influencers of the target audience, Dentsu Mitchell developed a communications framework which saw huge engagement from young women across digital and social, with 26% of young Australian women interacting with the campaign on social media.

The Good Guys Sponsorship of ‘The Block Fans vs Favs’

The Good Guys Sponsorship of ‘The Block Fans vs Favs’

The Good Guys’ sponsorship of ‘The Block: Fans vs Faves’ provided exceptional product integration for their brand and key suppliers. Not only did this provide excellent coverage of their product range across the show and Channel 9’s supporting assets, it significantly built brand recall and consumer awareness across the period.

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Melbourne
105 York Street
South Melbourne VIC 3205
Australia
+613 9693 6322
National Managing Director | Adrian Roeling
+613 693 8103

Canberra 
Level 2, 131 City Walk
Canberra ACT 2601
Australia
+612 6203 4500
General Manager, Canberra | Penny Davy-Whyte
+612 6203 4570

 

Perth
Level 2, 448 Fitzgerald St
North Perth WA 6006
Australia
+61 8 6298 6800
Business Director, Perth | Michelle Testa
+618 6298 6833