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AUSTRALIA & NEW ZEALAND

Siren Newsletter

Siren Newsletter
  • Issue #35 - October 2014

    HEADLINE ARTICLE: DENTSU AEGIS NETWORK ACQUIRES COVARIO’S SEARCH AND CONTENT MARKETING AGENCY BUSINESS.

    Following the completion of the deal, Covario’s agency business will become part of Dentsu Aegis Network, and will transition toward operating as iProspect – Dentsu Aegis Network’s global digital performance agency - over the coming months.

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  • Issue #34 - September 2014

    HEADLINE ARTICLE: DENTSU AEGIS NETWORK REVISES EMEA OPERATING STRUCTURE TO ENHANCE CLIENT SERVICE AND OPTIMISE GROWTH OPPORTUNITIES.

    As part of the on-going development of its business, Dentsu Aegis Network has announced changes to the organisational structure of its EMEA business to reflect rapid growth in the region and to create a strong platform for future development.

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  • Issue #33 - August 2014

    HEADLINE ARTICLE: DENTSU AEGIS NETWORK ACQUIRES MAJORITY SHARE IN MILESTONE BRANDCOM

    With the acquisition of Milestone Brandcom, combined with Posterscope - Dentsu Aegis Network becomes the leading centre of excellence within India’s Out-of-Home market, in terms of quality and volume.

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  • Issue #32 - July 2014

    HEADLINE ARTICLE: CANNES LIONS AWARDS HAUL FOR THE DENTSU GROUP

    Dentsu Aegis Network and Dentsu Inc. returned from Cannes Lions with a grand total of thirty-nine Lions. This included the Titanium Grand Prix for Sound of Honda/Ayrton Senna 1989 (Dentsu Inc.) and a coveted Innovation Lion for Fiat Live Store by Isobar.

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  • Issue #31 - June 2014

    HEADLINE ARTICLE: DENTSU AEGIS NETWORK APPOINTS TRACY DE GROOSE, CEO OF CARAT UK TO THE ROLE OF CEO DENTSU AEGIS NETWORK UK, REPORTING TO ROB HORLER.

    Dentsu Aegis Network today announces the appointment of Tracy De Groose, CEO of Carat UK, to the role of CEO Dentsu Aegis Network UK, reporting to Rob Horler. Tracy’s appointment comes as Rob Horler, CEO of Dentsu Aegis Network Northern Europe, takes on additional responsibilities of overseeing the continued global development of Dentsu Aegis’s iProspect, Carat Enterprise and Data2Decisions brands. He will also take on the role of Chairman of Dentsu Aegis Network in the UK.

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  • Issue #30 - May 2014

    HEADLINE ARTICLE: DENTSU AEGIS NETWORK HAS BEEN APPOINTED BY MICROSOFT CORP. TO MANAGE ITS MEDIA AND SEARCH ADVERTISING GLOBALLY

    Microsoft Corp. announced a new roster of agency partners to handle its advertising and media planning and buying. The company has chosen Interpublic Group (IPG) as its agency of record for advertising and global deployment while Dentsu Aegis will handle media planning, media buying and search advertising.

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  • Issue #29 - February 2014

    DENTSU AEGIS NETWORK ACQUIRES VERAWOM

    Verawom, one of China’s leading social creative companies has been acquired by Dentsu Aegis Network. Joining the Isobar China group and now referred to as “Verawom – Linked by Isobar”, Verawom is a pioneer in social media marketing, providing end-to-end social media services to a diverse client base in China including FIAT, Abbott, Bacardi and Sisley.

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  • Issue #28 - January 2014

    DENTSU AEGIS NETWORK WINS SHISEIDO GLOBAL MEDIA ACCOUNT

    Dentsu Aegis Network has won the global media account for Shiseido Co., Ltd., Japan’s leading cosmetics company. Beginning in July 2014, the Shiseido account will be managed by Vizeum utilising the Dentsu Aegis Network and will include media planning and buying, consumer insight, activation and innovation and global media partnerships.

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